White Rose Awards 2016

The award is designed to reward exceptional standards of customer service and to promote these success stories as examples to the industry. Nominations include individuals or teams of people who consistently demonstrate an exceptional customer care ethos.

Bettys Café Tea Rooms

For nearly 100 years, people have been flocking to Yorkshire for a taste of Bettys. Still a family-owned business, Bettys believe in doing business in a way that is fair to people and kind to the planet. Devoted to doing things beautifully, from the cakes, breads and fancies made fresh each day, to the way the customers are looked after, service at Bettys is second to none.

Forest Holidays Cropton

At Forest Holidays, they are always on the lookout for talented and hardworking individuals, people who have the qualities to offer their visitors exceptional customer care, a willingness to contribute whatever it takes and a genuine love of the natural world.

The 36. Riding Redefined

The 36 bus links Ripon, Harrogate and Leeds every 15 minutes with a top of the range fleet. Having spent a lot of time talking to the customers and the team a £3.3 million investment was made in 14 of the finest twin deck buses money can buy. Whilst the buses are packed with the latest features, service with a smile is important. A hand-picked, dedicated 36 team get to know you as you get to know them.

The Grand Hotel & Spa

Experience the luxury, opulence and style of the golden age of travel at The Grand Hotel & Spa, York. The Grand is the only 5 Star Hotel in York, offering the very best in traditional English style and service, set off with a friendly Yorkshire welcome. The team are always on hand to ensure your stay runs smoothly.

The Yorebridge House Team

Yorebridge House is a 5 Star, 3 AA Rosette boutique accommodation in the small village of Bainbridge in the heart if the beautiful Yorkshire Dales. The team are dedicated to sharing their passion, for luxury and fine dining, with a personal and professional service from the moment you arrive.

Tong Garden Centre

It’s the fantastic team that make your trip to Tong Garden Centre and enjoyable experience. You’re guaranteed a friendly Yorkshire welcome, and you’ll also find the team are always ready to help. The gardening experts are always on hand to advise you – whether its potting up the perfect planted container, solving your planting problems or recommending the right product for the job.

This year's White Rose Award will be held at the brand new Hall 1, Yorkshire Event Centre, Harrogate on Monday 21st November. Get your tickets now »