Marshall Goldsmith Stakeholder Centered Coaching: Maximizing Your Impact as a Coach

Executives buy results, not coaching. The problem is that most leadership and executive coaches do not measure the impact of their coaching engagements. They cant prove that their coaching is actually making a difference. They rely too heavily on coach satisfaction surveys and other methods that simply measure reaction and not change. It doesnt have to be that way. We can and we must do better. Its time to prove our coaching and training impact for our clients, our businesses, and the coaching and training industry as a whole. This book lays out the framework to help you generate better results from your coaching practice using the Stakeholder Centered Coaching approach, a proven coaching methodology and philosophy created by Marshall Goldsmith that demonstrates ROI and dramatically increases the likelihood of a successful coaching engagement. The best part about Stakeholder Centered Coaching is that its a process you can use both personally and professionally for creating any kind of transformational change. In this fun and engaging book, Marshall Goldsmith and Sal Silvester submit a mandate for measuring behavior change in leadership development and coaching programs and offer a practical process that enables coaches, trainers, and Organizational Development leaders to measure change in their programs. Youll learn the keys to starting your coaching engagements with a strong foundation, how to implement suggestions from the people most impacted by a coachee, and tips for... | Marshall Goldsmith Stakeholder Centered Coaching: Maximizing Your Impact as a Coach