DK Travel Hello, South Korea : Meet the Country Behind Hallyu Hardcover Book

BTS and kimchi might have led you here, but theyre just the beginning. Korean food, Korean beauty, Korean series we cant get enough of all things Korean. But beyond the headlines of the trenddefining Korean Wave (known as Hallyu) lies a country of ancient customs, rich traditions and quietly impressive contrasts. And thats exactly where Hello, South Korea takes you. Inside, chapters cover different aspects of Korean cultureSETTING THE SCENE get to know Korean history, landscapes and languageUPHOLDING TRADITION dive into everyday Korean lifeADDING FLAVOUR celebrate everyones favourite treats, from tteokbokki to bibimbapKICKING BACK explore how Koreans spend their free time in the great outdoors and after darkTELLING STORIES discover Koreas trendsetting art, architecture, books and fashionENTERTAINING THE WORLD Squid Game, Parasite, Blackpink, they all started here. Enjoy Kpop, TV, movies and danceSHAPING THE FUTURE find out whats next for South KoreaThis is not a Korea travel guide its a cultural companion, packed with striking photography, fascinating insights and real stories that bring South Korea to life. Looking for Korean gifts? Hello, South Korea is perfect for the culturally curious, lifelong learners and all those who cant get enough of the country thats taken the world by storm. | DK Travel Hello, South Korea : Meet the Country Behind Hallyu Hardcover Book