JOICO Colorful Anti-Fade Shampoo 300ml

A gently cleansing shampoo that makes sure everything you don't want in your hair is removed and all the goodness that you do is left behind. Daily build up and debris is gently washed away while hair colour and vibrancy is maintained. Benefits • Free of SLS/SLES Sulfates * • Gently cleanses color-treated hair • Fortifies hair for 3X greater resistance to breakage ** *SLS/SLES Sulfates = Sodium Lauryl/Sodium Laureth Sulfate **When using Colorful Shampoo and Conditioner against combing breakage on damaged hair vs/ a non-conditioner shampoo Infused with camelia oil, pomegranate fruit extract and SMARTRELEASE™ technology to ensure hair is restored and moisture is locked in while longevity of hair colour is maintained and hair is protected from the effects of everyday styling. Ingredients Water/Aqua/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Sodium Lauroamphoacetate, Lauryl Glucoside, Disodium Laureth Sulfosuccinate, Betaine, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Rosa Canina Fruit Oil, Phosphatidylcholine, Camellia Sinensis Seed Oil, Arginine HCl, Punica Granatum Extract, Sodium Lauryl Sulfoacetate, Dimethicone Propyl PG-Betaine, Glycol Distearate, Guar Hydroxypropyltrimonium Chloride, Isostearamide MIPA, Polyquaternium-47, Citric Acid, Polyquaternium-7, Laureth-4, PEG-120 Methyl Glucose Dioleate, Dimethicone PEG-8 Meadowfoamate, PEG-4 Laurate, Quaternium-80, Methyl Gluceth-10, Methoxy PEG/PPG-7/3 Aminopropyl Dimethicone, Propylene Glycol, Glyceryl Laurate, Tetrasodium EDTA, Iodopropynyl Butylcarbamate, Phenoxyethanol, Benzoic Acid, Dehydroacetic Acid, Methylchloroisothiazolinone, Methylisothiazolinone, Sodium Benzoate, Sodium Hydroxide, Hydroxycitronellal, Linalool, Fragrance/Parfum.