Salespermanent

Area Sales Manager (Agricultural Machinery)

GBR Recruitment Ltd Bradford £40,000 - £65,000
Posted 9 Mar 2026(6 days ago)

<p><strong>GBR Recruitment Ltd are proudly recruiting an experienced Area Sales Manager for a well established &amp; highly progressive Agricultural tractor &amp; attachments business covering West Yorkshire.</strong></p> <p>In this key Area Sales Management role, you will be responsible for both sales &amp; aftersales support of a wide range of agricultural machinery &amp; other modern farming industry products.</p> <p>The ASM role involves both branch based sales &amp; field based sales on customers farms, supplying and supporting the very latest agricultural technology from well known industry leading manufacturers.</p> <p>The Area Sales Manager role, is a dual role as it is responsible for both maintaining existing key accounts, as well as generating new business sales, converting pipeline prospects into actual sales revenue &amp; done deals.</p> <p><strong>Duties: </strong></p> <ul> <li>Selling a variety of agricultural machinery to customers across West Yorkshire (new &amp; existing customers)</li><li>Developing strong current customer &amp; new customer relationships to achieve sales target KPI's &amp; to effectively grow the company's market share across the West Yorkshire sales territory. </li><li>Ensuring you maintain up to date product knowledge in relation to all key features &amp; all key benefits of all agricultural equipment &amp; services</li><li>Attend relevant sales training events</li><li>Offer customers a variety of machinery / assets financing options to assist customers with securing the purchase of both new &amp; used agri goods</li><li>Carry out tractor &amp; attachments field demonstrations for potential buyers</li><li>Ensure ordered goods are delivered to the customer OTIF &amp; follow up</li><li>Builds loyal repeat using client relationships within the defined sales area</li><li>Attend agricultural shows, events, exhibitions &amp; networking events </li></ul> <p><strong>Attributes:</strong></p> <ul> <li>Strong agricultural farming equipment sales experience inc. tractors, attachments, trailers etc. within direct sales environments</li><li>Strong knowledge of an array of agricultural equipment / machinery &amp; day to day farming practices (crops, harvesting, soil management, spraying, cultivating, ploughing etc.)</li><li>Strong knowledge of the latest farming technology</li><li>CRM systems experience &amp; computer literate with Microsoft Office </li><li>Ability to analyse data &amp; to interpret reports</li><li>Excellent customer relationship skills &amp; professional communication skills</li><li>Happy to work extended hours when needed in order to meet the needs of the company &amp; customer service expectations (not a 9am to 5pm role, flex is needed) </li><li>Target driven, with a real tenacity to succeed. </li></ul> <p>The role offers a uncapped commission (figures shown are an example of the average OTE earnings within the current ASM teams, so more is achievable). </p> <p>A company car is also supplied &#43; more........</p> <p>This role could suit someone living in Doncaster, Pontefract, Barnsley, Leeds, York, Bradford, Castleford, Selby, Goole, Huddersfield, Rotherham, Sheffield, Scunthorpe &amp; other areas close to these that can suitably cover the West Yorkshire region</p> <p>Interviews are to take place immediately, apply today! </p>

Area Sales Manager (Agricultural Machinery)

GBR Recruitment Ltd

£40,000 - £65,000
Bradford
permanent
Apply Now

Source: reed

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