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Innovations in the Retail Banking Industry : The Impact of Organizational Structure and Environment on the Adoption Process

Innovations in the Retail Banking Industry : The Impact of Organizational Structure and Environment on the Adoption Process

by Taylor & Francis Inc

£125.00
MPN9780815332558
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Product Description

This research empirically validates a typology of innovations by examining the differential effects of organizational structure and environmental perceptions on the types of innovations adopted in an organization.Four types of innovations are depicted in the typology— incremental, product, process, and radical innovations.

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