Communication for Development : A Practical Handbook

Broadcasting is now an important part of the international aid effort, and as such communication for development has ambitious aims: to save lives, improve livelihoods and end corruption.In order to achieve this, specialist innovative production techniques and formats are required.This book provides a practical and thorough guide to the production of effective broadcasting for development.It covers four key areas of communication: humanitarian broadcasting in emergencies; distance learning; empowerment, good governance and human rights; broadcasting for behaviour and social change.Tuckey takes us through each stage from project design, to selecting and training a production team and developing formats, with key emphasis on the inclusion of local communities.