Meet the powerful and smart alpha 7 AI Processor Gen8With significant improvements to performance. faster processing from alpha 7 AI Processor Gen8 now delivers 4K picture quality with much better sharpness and depth than before.Pure Colours in Real 4KWatch 4K content refined with vivid colour accuracy and crisp details. making every scene visually striking and enjoyable.4K Super Upscaling brings every frame to lifeLG's powerful processor boosts the resolution to the original quality. Enjoy 4K Super Upscaling enhanced resolution. brightness. and clarity.Find answers instantly with AI SearchVoice-activated intelligence powered by built-in AI understands your inquiries. Ask questions and get tailored recommendations that meet your needs. You can also get additional results and solutions with Microsoft Copilot.Solve requests in real-time with AI ChatbotHave your own AI Chatbot actively resolve and help you with your requests. Simply speak to your TV as it can classify your intentions and respond accordingly.Access smarter controls with AI Magic RemoteVoice remote controls and the new AI button let you interact with your intelligent assistant. Simple. but powerful click. drag. and drop functions make using webOS intuitive and easy to operate.New upgrade every year with award-winning webOS Re:New ProgramGet the benefits from the latest features and software with annual upgrades.Control sound easier with WOW InterfaceConveniently operate your Soundbar settings from your TV.Ultra Big TVSee all your favourite films. sports. and games on LG Ultra Big TV. Dive into high resolution on a super-scale screen.Powerful GameplayExperience peak gaming with VRR. Get your game on without lag hindering your performance.FILMMAKER MODEExperience cinema as the director intended with FILMMAKER MODE that adapts to surroundings and keeps visuals as close as possible to its original form.

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