The Little Book of Second Mentions : The Art of Avoiding Repetition

Whatdo Boris Johnson, Marmite and snakes have in common?They are all firstmentions that have wacky and wonderful second mentions.See if you can matchthem up! 'The beloved yeasty spread''The hissing reptiles''The clown prince of politics'From@SecondMentions, christened 'the best thing on social media' by The Times,comes a colourful collection of creative linguistic curiosities.Toavoid repetition, journalists often try to be inventive when referencing somethingfor the second time in an article - for example, Santa Claus might appear as'the bearded present-bearer', while Jack Grealish might be dubbed 'thefop-haired footie pin-up'.Once you see one, you start seeing them everywhere -and it becomes addictive. Formore than ten years, Juliet and Matthew Maguire have been collecting theirfavourites on social media. @SecondMentions has become a hub for journalists,linguaphiles and anyone looking for some light-hearted relief while wadingthrough the news. Bringingtogether the best and brightest second mentions for animals, actors, food,sports and more, The Little Book of Second Mentions is the perfect readfor anyone with a passion for the power of the English language.