Who is Afraid of Yin Jiulong? : Digging the Past to Design the Future

This is the first comprehensive monograph on Yin Jiulong s creations.Lavishly illustrated with 200 photographs and illustrations, this book provides complete documentation of the history, inspiration, and details of his eclectic career.Straddling graphic design, art, space and product design, and branding, Yin Jiulong s creative output mixes traditional Chinese aesthetics, sought after materials, and contemporary artworks.His work has been extensively published in important magazines and newspapers such as AD, Ideat, Elle Decor, Vogue, Pattern, Life magazine, and Modern Weekly.It has also been exhibited in China, Japan, the Netherlands, and London; and at the Museum Prinsenhof Delft (Delft), Beijing Design Week, Design Shanghai, and Chengdu MoCA (Chengdu). This volume offers beautifully photographed products and exhibition views of the designer s charming artworks, while also featuring important projects made in collaboration with artists and fashion brands, including renowned Chinese artist Zhang Xiaogang, curator Lu Peng, and celebrated sneaker brand Feiyue.