Fresh Choice Supermarket

Fresh Choice Supermarket on Middlewood Road, Sheffield, is one of the best places for authentic Indian groceries—especially South Indian products. They stock a fantastic variety of fresh vegetables, everyday staples, and the highlight for me: fresh naadan fish 🐟. Every variety I’ve tried has been truly fresh and full of flavour. The frozen section is also impressive, offering South Indian favourites like idiyappam, vellayappam, porotta and more—all excellent quality. At the same time, the shop also carries a good range of popular British groceries and daily essentials, making it convenient for everyone in the community. The staff are always friendly and supportive, which makes shopping here an enjoyable experience. A real gem in Sheffield—whether you’re after authentic Indian flavours or everyday English products, this store has something for everyone!

Best Indian grocery shop at Sheffield for Asian/ Indian/ South Indian grocery shopping You can get wide variety of fresh and frozen fish, Snacks, Vegetables,Spices Rice and many more -Well organised and priced. -Friendly staff

Really happy with this store! They have a wide variety of fresh vegetables, Asian groceries, and especially Indian/South Indian items which are not easy to find everywhere. The highlight is definitely their collection of fresh naadan fishes – good quality and plenty of choice. Staff are friendly and the shop is well organized. Perfect spot for anyone looking for authentic ingredients. Highly recommend!

Walking into fresh choice is always a pleasant experience. I was particularly impressed with the quality and freshness of the fish section. It's fantastic to be able to get everything I need in one store, from fresh produce to pantry staples, making my weekly shopping trip so much more convenient. The staff are always friendly and helpful, and the store is well-organized and clean. I highly recommend this supermarket for its great selection and high-quality products.

What a great addition to Hillsborough! I recently visited Fresh Choice and was really impressed. The shop is clean, well-organized, and packed with a fantastic range of Indian groceries, fresh vegetables, and frozen items. The fresh fish counter is a big bonus — everything looked so fresh and well-prepared. The owners are genuinely friendly and helpful, and it’s clear they really care about offering quality products and good service. It reminded me of shops I visited while travelling in South India — such a nice feeling to have that right here in Sheffield! Highly recommend for anyone looking for authentic ingredients or just wanting to explore new flavors. Will definitely be back regularly!