
Luxury Award Willing Dairy Ice Cream
📍 3 Pier Rd, Whitby YO21 3QE, UK
About Luxury Award Willing Dairy Ice Cream
Luxury Award Willing Dairy Ice Cream offers a tempting selection of treats right on Pier Road in the picturesque seaside town of Whitby. This establishment is known for its quality dairy ice cream, providing a local option for visitors and residents alike. Many customers praise the tasty, high-quality nature of the ice cream, noting its smooth texture and authentic flavours that are neither too sweet nor artificial, offering a welcome alternative to ultra-processed options.
Visitors can choose from a wide variety of ice cream flavours, along with different cone options to complement their choice. While some reviews mention the pricing to be on the higher side, positive feedback frequently highlights the excellent taste and the helpful, friendly service provided by the team. The focus here is on serving genuine, dairy ice cream that delights the palate and offers a pleasant experience by the coast.
Visiting Information
Opening hours for Luxury Award Willing Dairy Ice Cream are not provided. Accessibility features are also not specified for this establishment. When it comes to payment, the shop accepts major credit and debit cards, as well as NFC mobile payments, but does not operate on a cash-only basis.
Location

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📍 3 Pier Rd, Whitby YO21 3QE, UK
from 7 reviews
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Showing 5 of 7 reviews from Google Maps.Last updated 5 February 2026.
I'm glad I didn't let the couple of negative reviews put me off. This is good quality, tasty, local ice cream. It melts normally, not the ultra-processed rubbish you'll get elsewhere. Prices were in line with other places, we had 3 for £12. They had a wide choice of cones from which my daughter enjoyed picking.
The most expensive ice cream I've ever had... We paid £15 for 2 ice creams (one of which was a mr whippy). The guy serving us seemed to just come up with a random number on the spot and tried to hold the card machine away so we couldn't see the price when tapping our card... Absolute rip off!
Very friendly girl at the counter, we couldn't decide and asked her for help on what to choose out of the few that appealed to us, so glad we did, the ice cream flavours are amazing, smooth and not too sweet or artificial tasting, thank you very much. Keep up the good work
VERY EXPENSIVE!!! We Had 3 ice creams today and it was £17.20!!! considering we ordered the exact same ice cream I have no idea how they came up with that price as it doesn't divide equally into 3! Unless the ice creams are £5.73333333 each! Definitely a rip off.
A wide range if delicious ice cream. A little expensive but then given the location and captive audience its understandable.